6 Efektivna načina za korištenje cvrkut Kao Lead Generation Alat

As you may or may not now, Twiter is a hot social networking community right now. According to the Compete, in November, 2008 Twitter had approximately 3,478,239 people visiting the site. Twitter grew 640% between November 2007 and November 2008.

So how can you harness all this growth into a relationship building system for lead generation or joint venture alliances? How do you provide value, direction, and an authoritative impression in the minds of your followers?

Here are 6 effective ways that I've found to contribute to the Twitter community that can be beneficial to your business or consulting practice.

1. Target your market to follow the right people

Ask yourself, "Who's my ideal client?" Once you define your target market, finding other people who share an affinity for your products and services is much easier. Twitter may have over 3.5 million users, but that's not your audience. More than likely your universe is much smaller than that. Even if you're in abroad spectrum market such as "online marketing" or "social networking specialist" you've got to narrow down your focus to a definable niche, industry or demographic.

Instead of being a "social networking consultant" to all companies, being more to less is a smart idea. For example, narrow your target audience or define a specific program for Graphic Designers who want to increase their sales by using social media. Once you've got your target market clearly defined, you go can use Twitter based tool sites such as TwitterGroups or the Twitter advanced search page, to find other Twitter pages that contain specific keywords to find specific people.

2. Offer actionable advice

Once you define your target audience and search them out, you should be focusing your tweets on solutions to issues, concerns, cares, and problems that your target audience may have. Focus your Twitter posts (tweets) on providing useful and actionable solution to problems that your ideal clients are facing.

You don't want to use blatant sales pitches here. Remember, your objectives are to offer advise, direction, and act as an authoritative source of answers to your target market. Offer them advice (not just rehashed information), case studies, software, specialized articles, etc. Anything that may help them do their jobs better, easier, faster, more efficient or provide them a higher level of achievement, joy, and satisfaction.

3. Use your 140 characters wisely

Just because your have 500, 1,000, or 5,000 followers doesn't mean they're all going to read your tweets. It's human nature to only be interested in things, ideas, and tweets that are important, interesting, or provide value to what's going on in your follower's life at this moment. So consider what your followers want to hear about. This goes back to number one on our list. Targeting your market. If we're searching out a specific audience, your tweets are essentially your headline.

The reason why someone is going to take the action to click your link in your tweet to find the benefit that you've promised in your headline. Don't just write, "marketing ideas for Graphic Designers". Even though you're talking to a specific group of people, the phrase "marketing services" is vague, undefined, and abstract. Use a more defined, tangible, and clear benefit in your tweet, such as "Traffic conversion best practices for Graphic Designers". See the difference, one is a general blanket statement, yet the other is focused to solve specific problem that your target marketing may be facing.

4. Your offer and call to action

Obviously you can't provide much of a solution within 140 characters. So providing a link back to your site, ideally your Blog first before directing them from Twitter to another site. Think about your end objective here. If you're pokušava izgraditi svoj opt-in liste, a zatim šalje cvrkut s vezom na drugu web stranicu poraz namjera. Što volim raditi je pisati moj cvrkut ptica kao blog post na mom mjestu najprije, zatim kopirajte i zalijepite moj blog pošta povezati na cvrkut okvir. Na taj način, imam priliku dobiti novi posjetitelj ili povratka na moj blog gdje mogu pružiti korisne rješenja njihovih problema ili nedoumica, ali sam i mogu ih predstaviti s mogućnošću spajanja mog opt-in liste. Možete vidjeti primjer ovaj na moj blog ako kliknete ovdje.

5. Učestalost vaše tweets

Ako je vaš ozbiljan o korištenju Twitter kao olovo generacije alata, ti si idući u morati cvrkut minimalno 3 puta dnevno. Htio predlažemo jednom ujutro, jednom u podne i jedna navečer. Razlog je taj tvoj cilj publika je on-line na različitim dijelovima dana. Ako vaši sljedbenici imaju veliki sljedeće sebe, vaš cvrkut samo će vidjeti mali dio svog sljedbenika.

6. Praćenje rezultata

Jedan od načina da sam pronašao da biste pratili svoj cvrkut predmeta je imenovanjem svoj blog post isto kao što vaš koristiti za svoje cvrkut post. Ja predlažemo da koristite Google Analytics za praćenje promet svoje web lokacije. To je vrlo in-dubina, lagan za korištenje i to besplatno. Sve što trebate učiniti je kopirati i zalijepiti svoje JavaScript kod na svoj Blog stranici zaglavlja i svaku stranicu na Vašoj web lokaciji će biti praćeni.

Ako ne znate kako to učiniti Vaš webmaster možete podesiti za vas u manje od 10 minuta. Na taj način ćete točno znati koliko ste stečen posjetiteljima da posjete Vašu stranicu i svoje mogu testirati različite teme cvrkut vidjeti koje one generiraju više klikova za vas.